| In the 1980s, Martin Langford joined forces with Edna Kissmann as joint MDs of Burson-Marsteller London, turning 30% losses into 28% profits and the London office into what PR Week called 'the happiest shop in town'.
Since then, Martin and Edna worked quietly behind the scenes in some of the intervening decades' biggest and highest profile corporate events, making headlines while taking care to stay out of them. Our partnership has been based throughout on one fundamental combination: common values; complementary skills. Martin and Edna launched Kissmann Langford in 2002 to offer a personal and committed service to senior clients in serious need. Areas of expertise include reputation management, corporate restructuring and issues, crisis and stakeholder management. Dubbed 'The Master of Disaster' by the Daily Telegraph in 1988, Martin Langford's reputation has continued to build through an extensive series of assignments, most of which - particularly the most interesting - will unfortunately for reasons of confidentiality remain forever under wraps. Exceptions, however, include: J&J's Tylenol recall, where Martin handled the crisis in the only non-US Tylenol market, Ireland - in an event still widely employed in text books and business schools as a definitive case study in crisis management Worldwide counselling and training, including 'train the trainers' training for 150 J&J managers following the relabeling of Propulsid in the US Counselling during the class action law suit on Shiley faulty heart valves The famous Perrier Water recall and re-launch Handling the aftermath of Esso's Melbourne refinery explosion, which left the whole of the State of Victoria without gas for a fortnight Handling Dell's interests when a disgruntled Beijing dealer attempted to have the company debarred from the Chinese market Crisis training at the behest of Singapore's Tourist Board for all ASEAN foreign and tourism ministers, enabling cooperative action on cross-border crises Plant closures - handled on over 30 occasions in a dozen different countries Crisis planning systems - created for more than 50 companies London: Kissmann Langford Ltd. Strategic Communication Consulting www.kissmannlangford.com Email: Martin Langford - martin@kissmannlangford.com |